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Animated Reggae Rhythms and Striking Gold from Irresistible

30 April 2012

Derek Mogford

Derek Mogford

We are very excited to announce a new addition to our directorial team!

Derek is an animator, director and artist who has worked on some of the greatest children animations including Postman Pat, Paddington Bear and The Beano. He has also been involved in the production of TV Channel idents, title sequences and commercials.

Clients include Heineken, Mercedes, Hasbro, Lloyds TSB, Boots, BBC, ITV and MTV.

His career 'greats' include designing 'Romeo'; the frog character for Northern Rock. Romeo was used for multi-channel publicity, TV sponsorship, in-house communications and in-branch POS promotion. 

Derek has more recently developed and directed the TV cult-show 'Rastamouse', which was nominated for a BAFTA, and also won at the Broadcast Awards.

We look forward to seeing what great work he will create next!


Chris Randall British Animation Award Win

Chris Randall

With eleven years experience in film and television, Chris Randall has accumulated numerous World Gold Awards in the International Promax/BDA Design Awards. From his 10 second long idents, to 1 minute long virals, to 10 minute films, one thing governs all of Chris's work: story. Every design deliberately reflects a narrative, no matter how short or strange. His creative approach to every project is to combine hand wrought experimentation with high-end execution whether the images are hand-drawn, digitally forged or captured in-camera with models and puppets.

Chris Randall's latest viral Pilsner Urquell Legends: The Day Pilsen Struck Gold, aimed to reflect the passion and traditional expertise intrinsic to brewing this distinctive beer. So stop-motion animation was considered to be a complimentary means of execution. Where brewery care about beer, he laboured over animating a book that told its story.

The viral won him 'Public Choice: Favourite Commercial' at the British Animation Awards. Selected entries were screened in three programmes Favourite Music Video, Favourite Short Film and Favourite Commercial at 24 venues across the UK, and audiences voted for their favourites.

The Reel feature the British Animation Awards and Chris Randall's win on their Homepage which you can check out on their website.

Contact Name
Matt Nelson
Email
matt@irresistiblefilms.com