It's almost Christmas! To get you in the spirit, Sally and SalonServices asked GASP Creative to showcase some of their fabulous new Christmas products. Producer Glyn Allen pulled onboard Broken Antler's Ben Adam-Harris to Direct the film. The brief was to create a 3 minute film that inspires and informs the Staff at Sally and SalonServices but also the customers about the fantastic offers and product available for Christmas. The film would be used online and in their stores' windows in the lead up to Christmas.
"The idea behind this film is to follow 4 women through different scenes, using the products on offer within those scenes and then intercut with more detailed pack shots of the offers available. The structure to this film would be very similar to a music video or a life style based commercial. Explained Ben "We kept our narrative simple - 4 female friends at a manor house having fun together as they prepare for Christmas.”
"Within the edit we’d cut between different scenes like a music video. Building up energy and fun with a stylish cool vibe to LÓRIEN’s track ‘Favourite Time Of Year’"